Live art: the CDC takes part in The Prince's Trust Challenge
Amelia Cameron writes about the CDC's involvement with The Prince's Trust:
Client work is the primary focus of all consultants at Capgemini but CDCers can also get involved in other opportunities to help them develop as consultants. One of these opportunities is to participate in The Prince’s Trust challenge. This challenge has been taken up by 5 CDCers who are competing with other teams of employees across the UK to turn an initial investment of £1,500 into a profit of £10,000.
The team are aiming to rally over 28,267 people to contribute to a world record breaking work of art by uploading an image for free to a website. The project has been named “Live Art” as it will evolve and grow over time and will raise funds through sponsorship and an auction of the final artwork in 2011. Having developed the Live Art business plan and secured investment, the team are now working hard to deliver the project. The current focus is on building the website and producing a marketing and publicity campaign that will recruit website sponsors and a gallery to display the artwork.
The challenge has given the participants an amazing opportunity to be bold, learn about the challenges of a start-up business and raise funds for a great cause.
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