Facebook for Business... you must be joking?

In a report by the BBC a week or so ago it concluded that Facebook is the most searched for word in Google. In another interesting article by the BBC they say that bosses should embrace Facebook. So I am asking the question of whether there is real benefit for a business to allow their users to surf on Facebook or other social networking sites.

In my opinion, the keyword here is 'social network'. I don’t know many businesses that would allow their employees to go to work to socialise. That poses the following question: are these sites just being used for social reasons or can they be used for business reasons? I think that they can and it stems to the reason that I am a firm believer of creating opportunities from any situation. The ability to see what friends are doing in such an open way, and to a point see what your friends network are doing allows you to extend your network and seek out opportunities.

From day 1 in the BTC we are told about the technique used for selling, and how it's all down to us! Everyone here at Capgemini is encouraged to seek new opportunities as well as strengthen existing ones, because we are on the ground with the customers and often get that coffee shop conversation (or that Facebook chat) that leads to a new exciting project.

So here's a tip: don’t discount Facebook as a way to get business, I could tell you of a CTO that flew out to the USA just 2 hours after he received a message on Facebook and within a week had signed a multimillion dollar deal with a new customer. These things do happen, and may happen to you!

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You?ve got it in one. Cluodn?t have put it better. # Posted By Deejay | 6/20/11 3:20 PM